Party On Wheels! - GoGo Party Bus
Ever wished the party started before you reached the destination? GoGo Party Bus makes that dream a reality. Learn how Lanesia Cooper, CEO of GoGo Party Bus, turned her love of celebrations into a thriving business with a fleet of fun on wheels. From humble beginnings to reality TV fame and a loyal celebrity clientele, her story is pure inspiration. Discover the secrets to her success and get tips to inject some serious fun into YOUR next event!
Valarie B. Everett
11/13/20244 min read
GoGo Party Bus – Where the Celebration Starts the Moment You Step Aboard!
Imagine this: You and your guests are whisked away to your event in a party atmosphere, their excitement building with every mile. That's the magic Lanesia Cooper, a natural party host and CEO of GoGo Party Bus, brings to life. With a background in IT and a knack for creating unforgettable experiences, Lanesia has built a business that's more than just transportation; it's about curating moments that amplify the joy of any event.
Lanesia's journey began with a seed of inspiration planted subconsciously during a trip to Europe. The sight of a bus brimming with people celebrating subtly imprinted itself on her mind, and that seed blossomed into a business plan after she encountered a party bus in Las Vegas. Recognizing a need in the Atlanta market, she launched GoGo Party Bus, initially focused on children's parties. But soon, adults were clamoring for a taste of the fun. Today, GoGo Party Bus caters to everyone from ages 6 to 80, proving that the thrill of a mobile party transcends generations.
What Sets GoGo Party Bus Apart?
GoGo Party Bus is more than just a ride; it's an immersive experience. Lanesia pours her vibrant personality and passion for creating lasting memories into every facet of the business.
"I've always been passionate about creating amazing experiences and memories," Lanesia confided. "That's the heart of GoGo Party Bus – crafting moments that people cherish."
From bachelor/ette parties and birthdays to anniversaries and corporate gatherings, GoGo Party Bus injects an extra dose of excitement into any occasion. Picture your guests arriving at your destination already in the celebratory spirit, having enjoyed a fun, safe ride complete with music and their favorite beverages. It's the perfect way to break the ice and set the stage for an unforgettable event.
Building a Party Empire: From One Bus to a Fleet of Fun
Lanesia's sharp business acumen and commitment to building a strong brand have been essential to GoGo Party Bus' success. Understanding early on that a recognizable brand would be key to expansion, she strategically designed GoGo Party Bus to be easily replicable. This meant creating a consistent and memorable experience, from the vibrant logo and bus exteriors to the high-quality customer service and party atmosphere.
This foresight has allowed her to grow her fleet from a single bus to a fleet of seven. She confidently franchises the business, expanding the infectious energy of GoGo Party Bus within Atlanta, and to Birmingham, and Orlando. It's a testament to the power of a strong brand identity that resonates with customers and fuels growth.
But building this empire hasn't been without its challenges. The COVID-19 pandemic presented a unique set of hurdles, and now Lanesia faces the difficulties of limited inventory and rising costs. Yet, with characteristic resilience and an unwavering drive, she continues to steer GoGo Party Bus towards even greater success.
Reality TV Royalty: GoGo Party Bus Takes Center Stage
GoGo Party Bus isn't just making waves in the event industry; it's also making cameos on the small screen. The buses have been featured in a variety of reality TV shows, including "Porsha Family Matters," "The Real Housewives of Atlanta," and even a Tyler Perry production. This kind of exposure has not only amplified brand recognition but also provided Lanesia and her team with some amusing behind-the-scenes stories.
Remember that scene in "Porsha Family Matters" where Porsha Williams connected with her now estranged husband? Well, a GoGo Party Bus driver was there, and he had a front-row seat to the drama. Lanesia recounts how the driver suspected the on-screen romance wasn't quite what it seemed, proving that sometimes, reality TV isn't so real after all.
And the celebrity connections don't stop there. Lanesia has cultivated relationships with several high-profile clients, including Dennis McKinley and Trina Braxton, further solidifying GoGo Party Bus's status as the go-to party transportation for Atlanta's elite.
Partners in Celebration: Elevating Events Together
Lanesia's advice for aspiring entrepreneurs, particularly women? "Cultivate authentic relationships." This philosophy is at the core of her collaborative approach with event planners. She understands the value of partnerships and actively seeks to build relationships that benefit everyone.
"When an event planner refers a client to me," she explains, "I make sure to show my appreciation with a referral or explore opportunities to create packages together."
This collaborative spirit extends to how Lanesia encourages event planners to utilize GoGo Party Bus. She believes that by integrating the unique allure of a party bus into their event packages, planners can elevate the entire experience, offering a seamless and truly memorable journey for their clients. It's a win-win for everyone involved!
Fun, Exciting, Memorable
These three words perfectly capture the essence of GoGo Party Bus. Lanesia has built a business that transcends transportation, fostering joy, excitement, and memories that last a lifetime. It's about transforming ordinary journeys into extraordinary adventures, turning up the volume on celebrations, and creating moments that sparkle.
So, whether you're an event planner seeking to elevate your clients' experiences, a birthday girl or boy ready to celebrate in style, or simply someone who loves to party, consider this your invitation to infuse your next event with the magic of GoGo Party Bus. Get ready to create memories that will last a lifetime.